own a color = help a child

image via Tumblr

In aid of UNICEF, ownacolor.com is raising money by selling the rights to name thousands of colors (at least £1 each). You can buy one as a gift also. Maybe more appealing to those of us with synesthesia, but certainly fun to  play the "if you were a color, which would you be" game. Monies raised already amount to £44,210! Check it.

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